• matildawilsondesign

1% Towards Climate Action

Updated: Nov 26, 2019

This financial year I’ve made the decision to make a conscientious effort to minimise my carbon footprint as a business with zero negotiation on the quality of work produced. Through better design choices, smart brand strategies and a growing education around the negative impacts that print media can have, I believe this initiative is both possible and a key responsibility I have as a designer and young business owner in Australia.


As of August 2019, I’ve partnered with Greenfleet Australia, a leading environmental non-profit organisation and Australia’s most trusted source of biodiverse carbon offsets to take practical climate action. I will be donating 1% of my business earnings to Greenfleet and am confident that my own and my clients subsequent climate action provides genuine and lasting environmental benefits. I am proud of the impact we’re making as a business.


By aiming to offset our emissions and donating 1% to Greenfleet Australia, we are taking practical action against climate change, helping to restore Australia’s forests and transform degraded land back to its natural state. This donation equates to over 35 native trees planted, and could, over time, result in over 300 square meters of native forests revegetated, see habitats restored for koalas and help tackle deforestation and climate change issues. As the trees grow, they adsorb carbon emissions and are a key contributor to climate change resilience. Greenfleet forests also help reduce salinity and soil erosion and provide critical habitat for many endangered native species.

You too can take real climate action, offset with Greenfleet and join a community of like-minded people taking practical action against climate change. To get involved visit www.greenfleet.org.au and get started.

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